The Points Shop Program Costs
Your program is customised to produce a positive return on investment, geared to the Variable Cost budget you select. Variable Costs (the points accessing prizes themselves) are specified at the agreed percentage of sales or other measure plus Fixed Costs (the costs of production and maintenence of the program) are kept to a minimum by utilising existing platforms.
We work directly with you to help establish a budget for your program. Each program is made up of fixed and variable costs. Understanding the impact of each is important to the success of your campaign and we'll help you every step of the way.
The following Fixed and Variable Costs pricing is provided as a guide, based upon a ‘standard’ custom-branded, merchandise-based Points Shop utilising our standard online platform and back end systems plus the option of our popular ‘DL Booklet’ hard copy backup piece. This is of course not ‘cast in stone’ and we often quote reward and incentive program variations requiring complete customisation, functionality and different prize structures to meet specific client briefs.
Points Shop Fixed Costs
| Company or Product Branded Website |
| Copywriting, Artwork and Design |
$1,000 |
| Site Programming and 1 year hosting |
$2,000 |
| Branded DL x 12 Page Booklet |
| Artwork and Design (using supplied images and graphics) |
$1,000 |
| Print Costs vs Specified Quantities |
|
| 50 |
$750 |
| 100 |
$1,000 |
| 250 |
$1,500 |
| 500 |
$1,800 |
| 1,000 |
$2,150 |
| 2,000 |
$2,375 |
| 5,000 |
$3,000 |
| Automatic SMS Points Advice Module |
| Includes option of text or text & picture SMS |
|
| Programming price (one only charge) |
$500 |
| Cost per SMS message |
$0.22 |
Points Shop Variable Costs
These are the costs of the Reward Prizes plus Variable Cost administration (which varies with the number of prizes).
All we require is for you to advise us the percentage of sales (or other measure you are budgeting against) and we program your Points Shop website to reflect this percentage against the points value of all Reward Prizes. The points value of all prizes are computed including delivery anywhere in Australia, so there are no add on delivery costs.
| Value of Prizes |
|
Prizes are commonly invoiced and
pre-paid prior to prize delivery
|
Determine by % of sales or other measure
|
| The Points Shop Administration |
|
Covers all online administration,
operation of dedicated Enquiries Hotline
plus purchase, insurance storage and
supervision of delivery of all Reward Prizes
& supply of all program management
reports.
|
10% of prize value
|
Our prices are all inclusive and even cover your initial site hosting and domain registration.
To obtain a firm quotation of your program's costs please don’t hesitate to contact us on 03 9646 8244.